Media Kit

Orientation — What This Is

Cedar & Iron Gazetteer publishes independent research and reporting on homeowners insurance, disaster claims, and the public adjusters who help families navigate the claims process. Since 2006, we have tracked how insurance coverage works in practice across Maine, New Hampshire, and Massachusetts—three states whose flooding patterns and insurance regulations raise distinct challenges for homeowners trying to protect themselves. Our audience includes homeowners facing claims decisions, insurance brokers and agents looking for reliable educational resources to share with clients, and journalists covering insurance or disaster-recovery stories who need independent verification of how the insurance system actually operates. We publish under a community-focused editorial model where our revenue comes from subscriptions and sponsorships rather than from advertising directed at readers, which means our coverage reflects what we believe is genuinely useful rather than what might drive higher traffic. Our core strength is deep reporting on narrow topics—we spend weeks or months on a single story to make sure the details are correct and the argument is sound, rather than publishing frequent short updates designed to maximize shares.

This media kit is designed for partners interested in sponsoring our coverage, for journalists seeking to cite or collaborate with our research, and for organizations whose audience overlaps with ours. We maintain strict editorial independence and do not accept sponsorships that would require us to cover a particular company or product favorably. All sponsorship agreements are fully disclosed on the sponsored article, and we never create content we would not have created anyway if the sponsorship did not exist. Our most-cited content falls into four categories: beat guides explaining how insurance works, reported investigations into claims disputes, explainers and data visualizations breaking down complex regulatory topics, and opinion pieces taking substantive positions on public-policy questions affecting homeowners.

Content by type and publication frequency

Content Type Typical Length Publication Frequency Primary Topics
Beat guides 500–800 words 2–3 per month How insurance coverage works, claims procedures, policy exclusions
Investigations 1200–2000 words 1 per month Claims disputes, insurer practices, regulatory patterns
Explainers & data 600–1200 words 2 per month Regulatory changes, comparison tables, policy analysis
Opinion essays 700–1000 words 2 per month Public policy positions, industry practice criticism, reader letters
Archive guides 300–500 words Monthly Curated collections of past coverage organized by topic

Next step

If you are a media partner or journalist interested in collaboration, sponsorship, republishing rights, or interviews, contact our editorial team at press@atlanta-rea.com with your specific request and timeline. We maintain standard sponsorship packages for organizations whose audience overlaps with ours—insurance brokers, homeowners-insurance providers operating transparently, and disaster-recovery nonprofits are the most common partners. We can customize packages to align with your budget and your audience's information needs, and we always disclose the sponsorship relationship clearly so readers understand the source of the content. If you want to republish one of our articles in full under a Creative Commons license, you can request that directly and we will respond within two business days with our terms. For organizations interested in long-term data partnerships or in licensing our research methods and frameworks for their own reporting, we have a separate partnership process—email those inquiries to partnerships@atlanta-rea.com and include a description of what you are building and how our work might contribute.

Our back issues, research archives, and downloadable guides are accessible through our website without a subscription. We publish a weekly email newsletter curating that week's coverage plus notes from our research process, and new readers can subscribe at any time. If you need media materials beyond this kit—high-resolution images for a feature about our work, quotes from specific articles formatted for reprint, or a speaker for a panel discussion about insurance claims—let us know and we will work with you to provide what you need. Our commitment is to remain a resource for anyone trying to understand insurance and claims better, whether that is individual homeowners, fellow journalists, or organizations working to improve insurance transparency and fairness.